James founded JFD in 1990 and has headed up the agency ever since. He’s always worked in the design industry and, over the past thirty years, has built up a wealth of knowledge, expertise and experience in all things creative.
James’s focus is on providing strategic direction – developing ideas and campaigns that realign brands. He takes a hands-on approach to JFD’s clients and spends a considerable amount of time out and about, listening, getting to know their businesses and building a real understanding of their objectives.
His aim is always to present clients with a vision of where they could get to; to help them to communicate better. And, whenever possible, to challenge them to a round of golf…As a result of this approach, over the years he’s built some long-lasting relationships with JFD’s clients and considers many of them friends. And likewise with his team, several of whom have worked with him at JFD since day one.